September 11, 2023
8 Min

The Importance of Container Tracking in Online Logistics.

Adhikansh Gupta
Content Manager

Title: The Importance of Container Tracking in Online Logistics: Enhancing Transparency, Efficiency, and Customer Satisfaction

Introduction:

In the fast-paced world of online logistics, the importance of container tracking cannot be overstated. It plays a crucial role in enhancing transparency, efficiency, and ultimately, customer satisfaction. With the advent of technologies like blockchain and IoT, container tracking has become more advanced, providing real-time visibility and accurate data throughout the supply chain. In this blog, we will explore the significant benefits of container tracking in online logistics and how it revolutionizes the industry.

1. Enhancing Transparency:

Container tracking serves as a powerful tool for increasing supply chain transparency. By leveraging technologies such as blockchain, organizations can ensure seamless traceability and eliminate intermediaries, thus providing a clear view of the entire supply chain process [1]. The transparency enables businesses to identify inefficiencies, optimize inventory control, and mitigate bottlenecks [3].

2. Improving Operational Efficiency:

Real-time container tracking significantly improves operational efficiency in online logistics. With accurate tracking data, logistics teams can optimize routes, anticipate delays, and make informed decisions to streamline operations [8]. This increased efficiency leads to reduced costs, improved resource utilization, and enhanced overall performance [9].

3. Optimizing Inventory Management:

Container tracking plays a vital role in inventory management. By providing real-time visibility into the location and status of containers, businesses can optimize inventory levels, prevent stock-outs or overstocking, and improve demand forecasting accuracy [5]. This optimization saves costs and ensures that the right products are available at the right time [8].

4. Enhancing Customer Satisfaction:

In the e-commerce era, customer satisfaction is paramount. Container tracking contributes to this by providing customers with visibility into the status of their orders. Real-time tracking updates instill confidence in customers and enable them to plan accordingly, leading to increased satisfaction and loyalty [8]. Moreover, accurate tracking information allows proactive communication with customers, minimizing potential issues and ensuring a smooth delivery experience.

Conclusion:

Container tracking is no longer just a useful feature in online logistics—it has become an essential component for organizations that strive for transparency, efficiency, and customer satisfaction. With the advancements in technologies like blockchain, IoT, and real-time tracking, businesses can revolutionize their supply chain operations, optimize inventory management, improve resource utilization, and ultimately provide a superior customer experience. Embracing container tracking in online logistics is a game-changer and a vital step towards staying competitive in today's digital world.

References:

1. Building a Transparent Supply Chain - Harvard Business Review: https://hbr.org/2020/05/building-a-transparent-supply-chain

2. Blockchain technology in supply chain operations: Applications - NCBI: https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7522652/

3. Using Blockchain to Drive Supply Chain Transparency and Innovation - Deloitte: https://www2.deloitte.com/us/en/pages/operations/articles/blockchain-supply-chain-innovation.html

4. Benefits of blockchain - IBM Blockchain | IBM: https://www.ibm.com/topics/benefits-of-blockchain

5. The Importance of Supply Chain Transparency for Effective Inventory Control - Deskera: https://www.deskera.com/blog/supply-chain-inventory-control/

6. Enhancing supply chain performance using RFID technology and visibility and transparency in supply chains - ScienceDirect: https://www.sciencedirect.com/science/article/pii/S2667096822000271

7. Top 9 Real-Time Tracking Benefits | Freight Logistics - Freight Mango: https://www.freightmango.com/blog/top-9-real-time-tracking-benefits-freight-logistics/

8. IoT in Supply Chain Management and Logistics: an Overview - ScienceSoft: https://www.scnsoft.com/blog/iot-scm-and-logistics

9. Digital solutions for logistics that transform the industry - Container XChange: https://www.container-xchange.com/blog/digital-solutions-for-logistics/

10. 7 Steps To Efficient & Responsive Supply Chains (2022) - ShipBob: https://www.shipbob.com/blog/supply-chain-efficiency/

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Overall experience with Traqo was great, it was easy to implement and the new dashboard offered various customisable tools important to my organisation.
LetsTransport  -  Shrey D (Project Manager)
One of the best TMS I have ever seen, it covers tracking and provides a complete logistic solution in customer daylight. Well done, team Traqo.
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I want my team to spend time thinking about high-level operations problems rather than mindlessly repeating busy work. Traqo helps them do that.
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Previously our shipments are difficult to track and followups are needed with drivers and transporter for urgent shipments but Now due to Traqo we are able to track our shipments, support is immediate whenever required. So Traqo is economical and best choice for tracking purpose.
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It was Great Experience using of Traqo. It's is very usable to track our valuable goods which is transporting from one state to other destinations without any tension.
ION Exchange  -  Mohan Nagendra (Supply Chain Manger)
Thank you, team Traqo for providing such a great tech-based solution for Tracking through SIM. We are using it fully and looking forward to getting engaged in more tech solutions. Keep up the good work.
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